[Screen It]
    

 

"HITCH"
(2005) (Will Smith, Eva Mendes) (PG-13)

If you've come from our parental review of this film and wish to return to it, simply click on your browser's BACK button.
Otherwise, use the following link to read our complete Parental Review of this film.

QUICK TAKE:
Romantic Comedy: While helping his clients meet and date the women of their dreams, a date doctor finds himself falling for a seemingly unattainable gossip columnist.
PLOT:
Alex "Hitch" Hitchens (WILL SMITH) is a self-proclaimed "date doctor" who believes that any man can sweep any woman off her feet as long as they have the right broom. Most of Alex's clients haven't had much luck in the dating world, but he's so good at coaching them that he's never without work, all of which comes from referrals by his satisfied customers.

His latest client is Albert Brenneman (KEVIN JAMES), a somewhat nerdy and slightly clumsy tax consultant for a corporate board that oversees the portfolio of wealthy socialite Allegra Cole (AMBER VALLETTA). Albert is smitten with her, but since she seems so far out of his league, he doesn't think he stands a chance. On the other hand, Alex is confident he can turn Albert into the sort of man attractive to Allegra and thus sets out to work his romantic, makeover magic on him.

When Albert and Allegra show up on the social scene together, that draws the attention of New York gossip columnist Sara Melas (EVA MENDES) whose boss, Max (ADAM ARKIN), wants her to get the scoop on this new relationship. A cynical workaholic, Sara doesn't have time for men -- especially after hearing the daily dating travail of her best friend Casey (JULIE ANN EMERY) -- but has found herself amused by the charms of a smooth and handsome operator who's been putting the moves on her.

Little does she realize, however, that this man -- Alex -- is the person behind her latest pending scoop. As the two start dating and Albert and Allegra's relationship grows, it's only a matter of time before the truth is revealed and everyone must deal with the ramifications of their relationships and work-related efforts.

OUR TAKE: 5.5 out of 10
Despite their best intentions, people have the habit of getting in the way of their own success, be it in their professional or personal lives. Thus, they often employ coaches, tutors or advisors who try to correct such behaviors on the way to achieving those goals.

The surprising thing is that while people have accountants, fitness trainers and such, few have advisors when it comes to love and romance. Sure, there are advice columns and best friends, but I'd bet many people get their "advice" from TV shows and movies.

The latest such cinematic love advisor is "Hitch," superstar Will Smith's first foray into the romantic comedy genre. I'm not entirely sure what anyone will learn from the film beyond a few marginal dating tips, but there's no denying that Smith still has the onscreen charisma to lift him and most of the films he's in above mediocrity.

As directed by Andy Tennant ("Sweet Home Alabama," "Ever After") from a screenplay by Kevin Bisch (making his feature debut), the film -- like 99.9% of such genre entries -- is pure, predictable formula. There are few, if any surprises, such as that Smith's smooth "date doctor" character has his own intimacy issues or that Eva Mendes' independent gossip columnist really does want a man in her life despite what she says and does to the contrary.

Yet, and while the film isn't terrific let alone a classic, it's not without its charms and/or share of fun, funny and entertaining moments. Although their chemistry and banter isn't as tight or brilliant as that in "The Philadelphia Story" or "When Harry Met Sally," Smith ("I, Robot," "Shark Tale") and Mendes ("Stuck on You," "Out of Time") have some fun playing their characters off each other in the ages old, man-woman relationship dance.

Of course, a lot of that stems from Smith and his reactions to things that don't go as planned or which simply displease or annoy him. While he's made a career of doing just that, and the material here often feels reheated when not a bit labored at times, it's nevertheless fairly enjoyable.

The other half of the film -- that feels a bit more breezy and which is linked to the first via the "date doctor" connection -- concerns a nerdy corporate tax advisor -- embodied by the hilarious Kevin James ("50 First Dates," TV's "The King of Queens") -- wanting to date the seemingly unattainable socialite played by Amber Valletta ("Raising Helen," "Duplex"). Much of the resultant humor stems from Albert's inherent nerdiness and his attempts -- with instruction from Smith's character -- to overcome that and win over the girl of his dreams.

Of the three relational stories in the film, it lands somewhere between the highly enjoyable male buddy bit (where all of the comical tutoring occurs) and the more formulaic Alex-Sarah dating plot. In keeping with the predictable nature, the socialite isn't the snob one would think and comes off like a cross between Julie Christie of old and Cameron Diaz from "There's Something About Mary" where her character likes the schlubs for who and what they are.

While the two main romance plots offer their share of laughs, they often feel like two different movies sandwiched into one. And some of that may be due to the fact that the film is too long -- at around two hours -- and thus occasionally loses his comedic and/or romantic momentum.

Certain scenes and characters -- including one played by Michael Rapaport ("Small Time Crooks," "Mighty Aphrodite") -- easily could have been jettisoned since they only appear once (after initially appearing to be semi-significant elements), while it's possible the rest of their footage was left on the cutting room floor.

The same holds true for Smith's voice over narration and directly addressing the viewer through the camera. Neither does much for the film (and eventually all but evaporate from the picture) and easily could have been incorporated into the regular dialogue rather than using voice-over and the breaking of the fourth wall.

All of that said, it's nice to see Smith step into this sort of role that so well suits his charming, agreeable and easygoing demeanor. It's hard to guess whether he'll return, but I could easily see him becoming the male Julia Roberts of the genre. I just wish his first excursion into it were a bit better.

While there are many funny and/or winning moments, a shorter running time, tighter direction, sharper dialogue and a refusal to follow the formula could have resulted in a classier and maybe even classic film. Nothing great but fairly entertaining, "Hitch" rates as a 5.5 out of 10.




Reviewed February 2, 2005 / Posted February 11, 2005

Privacy Statement and Terms of Use and Disclaimer
By entering this site you acknowledge to having read and agreed to the above conditions.

All Rights Reserved,
©1996-2012 Screen It, Inc.